Mobile device | calesblogbus156

1. Mobile device marketing, advertising, solicitation, and sales should see the greatest growth and specialized methods employed across the board. With the advent and proliferation of smart phones, pad like devices, and laptops that seem to pop-up everywhere and anywhere. Any E-Commerce company large or small would be foolish not to try to tap into this exploding market. It will take scalable websites and specialized apps to exploit it, but it seems there is no turning back. If you do not do it, your business rivals just might beat you to the punch and grab big chunk of your market. This mobile device trend is also going to be driven by the fact the many people use their mobile devices to engage in social networking. So if your company needs to have a presence on the social network scene to market and sell itself the catering to the mobile device crowd is a must.

2. Data collection is also going to see more growth. The need to know more about your customers to compete for their dollars has become more necessary than ever before. The changes in market trends and the ability to react to customer tastes, needs, wants, and desires are moving at an ever faster rate everyday. The employment of customer, employee, supplier, production, and competitor data collection is a must. The ability for E-Commerce type business to survive and prosper will depend upon real-time data collection and surveillance. The rapid analysis of all these various factors, along with fundamentally sound market reaction decisions. Will drive everything from development the product and/or service to be rendered, the sales and marketing techniques that will be used, to the final delivery to the customer. This is the information age and information has become a very valuable but at the same time perishable commodity.

3. Custom made products will also see large growth this year. The advent of the customer being able to have almost any product and/or service made to his specifications is becoming cheaper all the time. This market should only get stronger as time goes along. With CAD (Computer Aided Design) and CAM (Computer Aided Manufacturing) invading almost every possible area of the production of goods and/or services there is no turning back. The latest generations of 3D printers and manufacturing robots are good examples of how rapidly this technology is advancing. Coupled with the customers ability to design, order, and have a personalized and/or custom one-off product and/or service made or provided just for them just by visiting and using a E-Commerce website is simply amazing. This new area of product and/or service innovation should my view have the greatest impact on E-Commerce in the long run.

Resource Links:

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http://www.business2community.com/online-marketing/global-e-commerce-trends-2014-0736000#!VBhO9

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http://blogs.pb.com/ecommerce/2014/01/15/top-ecommerce-trends-2014/